The Most Disappointin​​​g Nostalgia Name – Chevy Blazer

The name Chevy Blazer makes me think of a lot of things. Square body, short bed, removable cap, solid axles, and 4 wheel drive. Even the 90’s era Blazer was decent off-road and sported a traditional 4WD system.

The Chevy Blazer History
By 79k5driver – Own work, CC BY-SA 4.0

“The Chevrolet K5 Blazer is a full-size sport-utility vehicle that was built by General Motors. GM’s smallest full-size SUV, it is part of the Chevrolet C/K truck family. Introduced to the Chevrolet line for the 1969 model year, the K5 Blazer was replaced for 1995 by the Chevrolet Tahoe. In 1970, GMC introduced its own model of the truck, called the Jimmy, which was discontinued in 1991 and replaced by the Yukon. The “Jimmy” name was chosen to reflect the GM may sound in a similar manner in how Jeep was thought to be a pronunciation of GP in the competing market.[citation needed] Both were short-wheelbase trucks and available with either rear- or four-wheel drive.

The K5 Blazer and Jimmy had “full convertible” removable tops until 1975. For 1976, GM introduced a half-cab design that was less prone to leaks and slightly safer in a roll-over. These half cabs had the convertible top begin a few inches behind the driver/passenger doors and run back to the tailgate.” (Source: Wikipedia)

The 2019 Blazer
2019 Chevrolet Blazer RS

Instead of a Jeep Wrangler fighting body on frame rugged SUV worthy of the Blazer name we get a CUV. Arguably a tall car with decent cargo room and lost in the sea of a bloated market of sub-compact sized utility vehicles with all the character of a mid-90s Toyota Camry.

Just take a look at the above images. There are some differences but the spec sheets, capability, and size are close enough to be twins. now it’s just about brand loyalty and reliability. Guess what? GM isn’t going to win over any Toyota buyers.

Maybe I am too old.

Maybe I am too old to understand this type of decision. Maybe the market really wants another CUV that is barely distinguishable from any other manufacturer on the road. What are your thoughts? Did GM swing and miss or is the CUV Blazer the right call?

William Connor

As the Editor, William is responsible for all the good, the bad, the ugly and the indifferent that happens at 4WAAM. William brings a wide range of experience to this role having been a cook, a painter, a machinist, part time mechanic, computer programmer, and writer. He also wields a freely shared opinion on just about everything., just ask him.

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